Faria, Fernando de Abreu2024-03-152024-03-152016PEREIRA, Adriano Sousa. A governança da tecnologia da informação e as novas tecnologias disruptivas: um estudo com o varejo brasileiro. Goiânia (GO), 2016. 169 f. Dissertação (Mestrado Profissional em Administração) - Centro Universitário Alves Faria, 2016https://repositorio.unialfa.com.br/handle/123456789/249The new digital technologies are not only changing the way companies are doing business, they are changing business structure as well. These changes are persuading companies in all economy sectors to go through a transformation process which creates competitive advantages to guarantee their continuity. This business transformation frequently occurs by disruptive technology , due to adopting new digital technologies that change the way companies build value for their customers. This new digital model through digital transformation imposes new challenges and risks to enterprises with life faster cycle, and need more integration which requires companies to adopt better practices of information technology (IT) governance. The COBIT (Control Objectives for Information and related Technology) provide a framework (work structure) that supports companies to achieve IT governance and management objectives. Among the main new disruptive digital technologies that companies are implementing there are cloud computing, the big data, the social media, and BYOD (bring your own device) and internet of things. This research aims to execute case study in Brazilian retail enterprises to identify which IT governance processes are considered for adaptation of the new disruptive technologies.ptGovernança de TICOBITTecnologias disruptivas